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Market brief · for agents in Dubai

Be the agent your past clients want to hear from.

For agents in Dubai whose database only hears about listings. TopStreet learns your voice, reads the week's market with every figure sourced, and drafts a brief in your name with who to call about it, ready for your approval.

This week's brief, shown on a 20-minute callSee this week's brief first

See this week's brief on a callSee how it works

Every figure carries its source and date. Nothing goes out without your yes.

Illustrative · sample brief. Weekly update · to the whole database. Before: “The market is BOOMING! Call me for a free valuation.”. TopStreet flags: No source or date on the chart; Nothing about their building; Ends with a sales pitch. After: “Service charges are out. Here's what they mean for you.” Your building's new charges, with source and date. What it changes for owners, in two lines. Four past clients it touches, a line for each. For your approval · nothing shared.

Nobody wants a market update. They want what it means for them.

Everyone has the same data. A brief that turns this week's news into one point about their home is one they read, and reply to.

What we hear

  • “When I call my database with a market update, they can't get off the phone.”

  • “Past clients forget me after the deal.”

  • “If I post sales data and charts, I look like the expert.”

What they want instead

  • A reason to call that isn't a listing.

  • Past clients who think of me when they're ready.

  • Market news I can explain in one line.

What you get

A reason to be in touch, every week.

  1. 01

    The week's market, picked for your clients

    What moved in the areas you sell, kept apart from what it means. A missing source is named, not filled.

    Instead ofForwarding the report every agent has.

  2. 02

    Your brief, in your voice

    One point per story, for your newsletter, WhatsApp or posts. Every figure with its source and date.

    Instead ofA chart with no point made.

  3. 03

    Who to call about it

    Each story with the past clients it touches and a line to open with, ready for you to send.

    Instead ofRinging the whole database with the same update.

  4. 04Bonus

    Checked before it goes public

    Commentary is kept apart from anything that reads as an advert, and flagged for you before you share it.

    Answers“Posting market updates could get me in trouble.”

ChatGPT or Claude?

Why not just ChatGPT or Claude?

In ChatGPT or ClaudeIn TopStreet
You paste the week's data and ask for a summary.The week's market for your areas, drafted without a prompt.
It can quote a figure with no source or date.Every figure sourced and dated; a missing source is named.
It doesn't know your past clients or where they bought.Each story matched to the clients it touches.
It knows Dubai's advertising rules only if you tell it.Anything that reads as an advert, flagged before you share.

Keep ChatGPT for everything else. For a market brief, the sources and the call list are the work.

Worries, handled.

The worryWhat’s built inYou can count on

“I already use a data tool.”

Keep it. Everyone has the same data; the brief is what you say with it.

Your tool stays.

“AI content sounds fake, and clients can tell.”

Each brief starts from your voice profile and your view of the market. You change any word before it goes.

Your voice, your view.

“I'll pay for it and never use it.”

The brief is drafted each week without you asking. Your part is ten minutes to read and approve.

Nothing to remember to start.

“It's too expensive.”

See this week's brief in your name on a call first. After that, it's part of your TopStreet licence.

See it before you pay.

How it works

From this week's market to the calls worth making.

Your part: one call at the start, then ten minutes a week to approve and share.

  1. Once, on the call

    Your voice and your clients

    Where you sell, who to, and how you talk. You read the voice profile and correct anything that isn't you.Plain, local, one point per messageFrom your past postsMostly owners who bought to rent outYou told itYou · 20 min, once
  2. Each week

    The market, gathered

    Market data and news for the areas you sell. Every figure keeps its source and date.Service charges, nine towersPublished schedule · datedThis week's transactionsPublic records · datedA launch near a building you sold inDeveloper announcementYou · Nothing
  3. Before you see it

    Every claim checked

    Each figure is matched to its source. A missing source is named, never guessed, and anything that reads as an advert is flagged.Every figure matched to a sourceChecked“Prices will rise 20% this year”Taken out · no sourceYou · Nothing
  4. Each week

    You approve, you share

    Read the brief, change any word, then share it your way: newsletter, WhatsApp or posts. The call list comes with it.This week's briefFor your approvalFour clients it touches, a line for eachCall listYou · 10 min

Illustrative · sample records

How it starts

See this week's brief first

The weekly brief and its call list are part of your TopStreet licence. For agents in Dubai today.

See pricing →Book a call →

Any brief you wouldn't share, we redo until you would.

Not for agents who want a market update shared without reading it first.

“The team proposed solutions we hadn't considered and then delivered them on time.”
Tahir Majithia, Managing Partner · Prime Capital

Give your clients a reason to hear from you.

See this week's brief in your name, on a call.